When creating a business website, you may be inclined to put as many thing as possible up as soon as it’s built, but it’s okay to add as you go along. What are some things that you can add?

Add a blog to let people know updates about your products and services.

Add links to social media. Blogs and social media can give potential customers a chance to learn more about your business, or just to provide them with useful information. Think of what face you would like your prospects to see. Want to show that people can have fun while using your product or service? Post those pictures from the trip on the Coach Bus Rental Boston had a great time in!

Do you ever find yourself having given up on what to watch on TV late at night only to find that you’ve been staring at the same infomercial for hours? When the next day comes, you just can’t seem to get that infomercial jingle out of your head. Perhaps now you see the power of video marketing? Okay, so maybe you didn’t buy the item—but none the less, videos can be very helpful in adding value to your service or product. There have been studies that proved that if you have a video embedded on your website you’re a little over 50 times more likely to show up first on major search engines like Google.

Videos are a fantastic way to show your product or service in action, explain and demonstrate. Just like some people learn better while reading, and others through watching a demonstration, or practicing hands-on. Adding a video to your website gives your audience a great way to view and experience your product or service before purchasing.

 If you have been thinking about enabling your website to go mobile—don’t wait any longer! Chances are if you’re still contemplating about it, your competitors are already ahead of you. Having a mobile friendly site is simply essential these days.

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